Gift Shop Magazine

Attention, Shoppers!

2 minute read

Signs advertising sales can be fun and attention-grabbing; they need not reek of desperation.

An effective sign is…

Visible

An effective sign is large and legible enough to grab shoppers’ attention.

Creative

An effective sign is creative and fun making customers want to take a second look.

Well-Placed

An effective sign is placed at a strategic location without too much attendant clutter.

Colorful

An effective sign uses a big splash of color—or coordinated color tones—to really make an impact.

A Good Brand Ambassador

An effective sign is a great marketing vehicle for your store—especially when it uses your store logo and materials creatively.