Gift Shop Magazine November 2020

Sales Growth

2 minute read

2020 has been a trying year, but it’s not over quite yet! Make its last quarter matter by appealing to that one sense your clientele relies on most, whether she is shopping your brick-and-mortar, your social media feeds or your site: color! I’m taking a deep dive into Pantone’s intoxicating Autumn/Winter 2020/21 palette, namely, Sandstone, Military Olive, Ultramarine Green, Rose Tan and Amberglow. Cross-merchandising from several categories makes for both engaging displays and dynamic posts! Click through to view all the options in each Trend Report.

Sandstone

Creative Co-op Hanging Planter

Hanging Planter from Creative Co-op

Military Olive

Dog Days Water Bottle from Now Designs

Dog Days Water Bottle from Now Designs

Ultramarine Green

Greenhouse Pop-up Cards from UWP Luxe

Greenhouse Pop-up Cards from UWP Luxe

Rose Tan

Wedding Notebook and Pouch Sets from Mud Pie

Wedding Notebook and Pouch Sets from Mud Pie

Amberglow

Dream Decoder Journal from Laurence King

Dream Decoder Journal from Laurence King