Gift Shop Magazine

Ten Designers to Watch in 2022: Brittany Paige

By Debbie Eisele

3 minute read
Brittany Paige from Brittany Paige is one of the Ten Designers to Watch in 2022. Read more about her in this Q&A.
Brittany Paige headshot

Brittany Paige

Aesthetic of the Line?

Our stationery and gift products have a strong focus on hand-lettered messaging and bold illustration. Our voice tends to be witty, unapologetic, empowered and usually (just a bit) sarcastic. The designs are inspired by city living, pop culture and feminist values.

Current Bestseller?

Our Getting Older is Schitty Birthday Card has been flying. Our customers love it.
Best-selling card, Getting Older is Schitty Birthday Card, at Brittany Paige

Getting Older is Schitty Birthday Card

Personal Favorite?

Call me a millennial, but our Side Parts & Skinny Jeans Card is definitely my favorite right now.
Brittany Paige's favorite card design

Side Parts & Skinny Jeans Card

Surprise Hit?

Bernie Birthday Mood Card (and matching sticker!). We reacted within 24 hours of the inauguration and he’s been selling like crazy ever since. Iconic Selection? Boss Babe Knuckles Card! It was one of our first designs and we’ve put it on pretty much everything: tote, pouch, sticker and enamel pin.
Brittany Paige's surprise hit - Bernie Birthday Mood Card

Bernie Birthday Mood Card

Iconic Selection?

Boss Babe Knuckles Card! It was one of our first designs and we’ve put it on pretty much everything: tote, pouch, sticker and enamel pin.
Boss Babe Card is an iconic design for Brittany Paige

Boss Babe Knuckles Card

Favorite Color?

This might be surprising based on the amount of millennial pink in our branding … but it’s actually black. Always black, for everything.

Current Design Obsession?

I’m a graphic designer by trade so I’m always geeking out on the latest font trends. But if I had to choose, I’m currently obsessed with the evolution of hand lettering over the last few years. We’re starting to see a lot of new styles and trends come in, as we move further away from traditional, crafty calligraphy.

Favorite Flower?

To be honest, I’m not really a flower kind of girl. Would much prefer chocolate and/or cash.

Favorite Indulgence?

Online shopping, crappy CW shows and really good NYC restaurants. Brittany Paige-Logo For more information, visit www.brittanypaige.com.

Debbie Eisele is the former managing editor for Gift Shop Plus, Stationery Trends and a variety of special issue publications, including: The Guide, Holiday Shop, Celebrations & Occasions and Waterfront Living.