Hats off to wig seller with empathetic ears
Jan Beeson started her uncommon retail business a year ago with three strikes against her.
First there was the economy, which was headed for free-fall as a result of an impressive display of greed in the financial markets.
Then there was her search for affordable accommodations, which led to the lower level of a building amid a bewildering array of identical-looking buildings in a Burnsville office park, where consumer traffic is nil.
Finally, there’s the nature of her business, dubbed Lily Wellness Inc., a one-stop shop for the wigs, caps and other items used by cancer pa
Jan Beeson started her uncommon retail business a year ago with three strikes against her.
First there was the economy, which was headed for free-fall as a result of an impressive display of greed in the financial markets.
Then there was her search for affordable accommodations, which led to the lower level of a building amid a bewildering array of identical-looking buildings in a Burnsville office park, where consumer traffic is nil.
Finally, there’s the nature of her business, dubbed Lily Wellness Inc., a one-stop shop for the wigs, caps and other items used by cancer patients who are undergoing chemotherapy and radiation treatment.
It is not an undertaking that generates a lot of repeat business, Beeson conceded: Customers either recover … or they don’t.