Wellington’s Boutique Store on Wheels
Wellington, FL – When the 27-foot cargo van initially hit the road, it ferried potato chips throughout Illinois — and then New York entrepreneur Joey Wolffer took the wheel.
She plucked the truck from Midwestern obscurity, gave it a makeover suitable for its 2010 Hamptons debut, and chucked the chips for a delectable selection of photo-printed scarves from France, intricately beaded linen bags from Beirut and mesh-and-rock-crystal bracelets from Bali.
Rechristened the Styleliner and riding the wave of food-truck popularity, Wolffer’s accessories boutique on wheels peddles chic i
Wellington, FL – When the 27-foot cargo van initially hit the road, it ferried potato chips throughout Illinois — and then New York entrepreneur Joey Wolffer took the wheel.
She plucked the truck from Midwestern obscurity, gave it a makeover suitable for its 2010 Hamptons debut, and chucked the chips for a delectable selection of photo-printed scarves from France, intricately beaded linen bags from Beirut and mesh-and-rock-crystal bracelets from Bali.
Rechristened the Styleliner and riding the wave of food-truck popularity, Wolffer’s accessories boutique on wheels peddles chic instead of chow. Through March 10, it will add a bohemian flourish to the Winter Equestrian Festival in Wellington, where it’s open for business Wednesdays through Sundays.